How can technology be used to tap into existing social networks/communication channels in order to promote sanitation and hygiene behaviour change? | Sanitation Hackathon

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How can technology be used to tap into existing social networks/communication channels in order to promote sanitation and hygiene behaviour change?

Short description 

Which community members have the biggest influence in terms of defining social norms, how can we tap into this with technology?

Crisis statement 

 

More than 1 billion people, 15 per cent of the world’s population, practise open defecation – and 40 per cent still lack access to a toilet. This denies 2.5 billion people a basic human right and leaves them at risk of poor health, often with few economic opportunities, and living in degraded environments.  Community Approaches to Total Sanitation (CATS) is currently being rolled out in 54 Country Offices around the world, with the aim of ensuring entire communities have access to their own household latrines and handwashing facilities.  Instead of focussing on the installation of hardware (which rarely creates the desired behaviour change and is difficult to take to scale) the approach focusses on creating the demand for sanitation and hygiene products and services, and a change in social norms.

Needs statement 

 

Before starting / during sanitation programmes for sanitation behaviour change (such as Community Approaches to Total Sanitation), how can we get better information on existing social networks and how they interact/communicate? How can we use this information to help target our messages to key individuals that influence or are within a community?

Impact statement 

Because the hacked solution would provide us with better information on existing social networks and communication channels, CATS and other programmes can be better targetted, so behaviour change occurs at a more rapid and sustainable rate.

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By |2022-07-06T11:36:29+00:00July 6, 2022|Uncategorized|0 Comments

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